Outreach of bus ● Prakriti Bus started its journey from 4 August, 2014 ● Networking with Education Department, Forest Department and other block level officials for planning visits of the bus in different districts of Uttar Pradesh ● Overall status of outreach of the bus: - Total Visitors: 238, 326 - Total No. of Schools and Colleges Visited: 385 - Total Villages and Communities Visited: 125 - Total Kilometers travelled by bus: Over 16,973 - Number of District/s travelled: 13 (Lucknow, Barabanki, Kannauj, Unnao, Hardoi, Sitapur, Kanpur, Faizabad, Agra, Bahraich, Etawah, Raibaraeli, Fatehpur) Educational material ● Brochure on the bus in Hindi ● Oath cum certificate for schools where bus Proceedings of the International Conference on Climate Change, Biodiversity and Ecosystem Services for the 51 Sustainable Development Goals (SDGs): Policy and Practice 27-29 June 2016, Cha-am, Phetchaburi, Thailand visits ● Flyers for visitors ● Cap with bus logo as prize for quiz winners ● Prakriti Bus mug as souvenir for guests ● Pamphlet. on Biodiversity Campaign in English and Hindi. Campaign was launched during wildlife week. ● Booklet. on Biodiversity of Uttar Pradesh as reference material ● Set. of posters on Biodiversity and National Targets Outcomes ● Bus has reached to good number of visitors including school children, teachers, youth, common masses, media, urban and rural community. ● Bus acts as resource centre to create awarenes s about envi ronment and sustainability with a focus on biodiversity of Uttar Pradesh. ● It is able to create higher interest level among the students, teachers and local community towards biodiversity conservation. ● Bus is helping to enrich classroom experience by bringing biodiversity as core concept. ● It is also helping in assessing effectiveness of such medium for reaching masses, youth and schools. Bus also motivates students to document biodiversity around them. REFERENCES 1 Vishnupriya and Saurabh Anand (2013). Role & Impact of Media in spreading awareness of energy conservation: A comparative study of Print & Electronic m e d i a . I n t e r n a t i o n a l J o u r n a l o f Environmental Science: Development and Monitoring (IJESDM) ISSN No. 2231-1289, Volume 4 No. 3 2 Nimish Kapoor. (2011). Role of mass media in promotion of environmental awareness along with skill development among the rural people Shringverpur, Allahabad district, India. International Conference on Chemical, Biological and Environment Sciences (ICCEBS’ 2011) Bangkok Dec. 3 Gilberto Talero. (2004). Environmental Education And Public Awareness Victoria, Canada, February. 4 Caroline Howe. (2009). The Role of Education as a Tool for Environmental Conservation and Sustainable Development. A dissertation submitted for the degree of Doctor of Philosophy at Imperial College London. July. 5 Chapin et. al. (2000). Consequences of changing biodiversity. Nature 405, 234-242 (11 May 2000) | doi: 10.1038/ 35012241. 6 Thomas et. al. (2004). Extinction risk from climate change. Nature 427, 145-148 (8 January 2004) | doi: 10.1038/ nature 02121; Received 10 September 2003; Accepted 13 October 2003. 7 Frits Hesselink, Communication, Education and Public Awareness (CEPA). A toolkit for NBSAP coordinators.
Proceedings of International Conference on Climate Change, Biodiversity and Ecosystem Services for the Sustainable Development Goals : Policy and Practice 27-29 June 2016 at the Sirindhorn International Environmental Park, Cha-am, Phetchaburi, Thailand
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